Contributing Writer · Growth
Marcus Feld
Marcus Feld is a contributing writer at Perl Archive covering acquisition, retention, and content-led growth. He ran growth at a marketplace startup through its scaling years before turning to writing about it.
His pieces favor durable growth mechanics over hacks — the channels, loops, and retention curves that still compound after the launch buzz fades.
- Beat
- Growth & Marketing
- Role
- Contributing Writer · Growth
- Published
- 3 articles
Articles by Marcus Feld
Red Bull Is a Media Company That Happens to Sell Caffeine
The real Red Bull playbook isn't extreme stunts — it's inverting the marketing model so you own the audience instead of renting it. What founders can actually steal, and what they can't.
SEO for Startups: The Compounding Channel Most Founders Quit Too Early
A practical playbook for turning search into a durable acquisition channel — topic clusters, buyer intent, and the patience it actually requires.
The Retention Curve That Predicts Your Next Raise
One chart tells investors whether your growth is real. Here is how to read it before they do.